News & Analysis

U.S. Senator Seeks End To College Sports-Betting Partnerships

A senior Democratic senator has expressed “grave concerns” about Caesars Entertainment’s efforts to promote sports betting on two college campuses that seemingly violate the marketing standards established by the industry’s own trade body.

Major Market Michigan Exceeding Expectations On iGaming

It is one of the most perplexing questions in the U.S. gaming industry — why are other states so reluctant to regulate internet gaming when early adopters such as Michigan are generating so much more revenue from their online casinos than mobile sports betting?

Research & Reports

U.S. Sports Betting Partnership Tracker

This expanded report tracks partnerships signed by casinos, sportsbook operators, tech providers, leagues and media companies since the U.S. Supreme Court ruling of May 2018 and surveys the market landscape for online sports betting and internet gaming in 24 key states, including Ohio, Maryland and Massachusetts.

U.S. Internet Gambling Overview

This report outlines the current legal and regulatory framework for different forms of internet gambling at the federal and state level, provides analysis of recent legislative actions and identifies key bills and regulatory trends to watch in the coming months.

U.S. Fantasy Sports Overview

In this special report, VIXIO GamblingCompliance examines the U.S. fantasy sports sector and provides an overview of licensing and consumer protection requirements.

U.S. iGaming Outlook - November 2021

Complementing VIXIO GamblingCompliance's monthly U.S. Sports Betting Tracker, this report provides high-level intelligence on the fast-growing U.S. markets for online casino gaming or iGaming and iLottery games based on VIXIO analysis of recent regulatory events and published market data, plus views from VIXIO analysts on key markets, legislative proposals and policy trends to watch in the coming months. 

U.S. iGaming Outlook

Although sports betting continues to capture most of the headlines, the U.S. iGaming market has experienced phenomenal growth over the past 18 months, swiftly establishing the U.S. among the very largest online markets in the world.

Data & Forecasts

Market Monitor: U.S. Commercial Gaming

This monthly report spans more than 100,000 data points, detailing trends in U.S. land-based commercial gaming since the start of 2007. Key headline casino metrics, split by state, region and market, sit alongside data from other emerging segments such as VGTs and instant racing.

Market Monitor: U.S. Online Gaming

This monthly report details state-level and overall market trends in the fast-growing U.S. iGaming space. Online market shares by license holder and associated brand(s) feature alongside headline GGR, year-on-year growth and trailing-12-month trends by product category.

Market Monitor: U.S. Sports Betting

This monthly report benchmarks key data from the emerging, highly-prized U.S. sports betting sector, projected to be worth $16bn-22bn in annual GGR by 2026. State-specific handle, gross revenue and gross margin figures are accompanied by online market shares by license holder and associated brand(s).

Michigan - Monthly Sports Betting Report - Mar, 2020 to Oct, 2022

A fourth consecutive double-digit gross win margin helped to lift Michigan sports-betting gross revenue past the $50m mark for just the third time in October. Favorable hold trends, together with a steady drop-off in promotional intensity versus last year's elevated levels, have helped to grow taxable online AGR by more than sixfold year-on-year to $75m between August and October.

Michigan - Online Gaming Report - Jan, 2021 to Oct, 2022

Latest monthly Online Gaming Report data from the Michigan Gaming Control Board. The data released for the state contains the following information: Gross receipts, adjusted gross receipts and market shares by operator/brand. There are approximately 1,215 data points in this document.
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